Getting Your Spa Ready for Your Most Successful Christmas Season Ever! Part Four

Part Four – Adding New Services is Best Done During a Busy Season to Create Excitement and Increase Holiday Revenues

It is NEVER too early to start planning your Holiday Season business strategies… Wait too long and you miss out! Plan early and it can secure your best business year ever – both in terms of revenues and loyal clients.

Augmenting the services of your aesthetician business is a natural to increase revenue and build stability, leading to steady financial and professional growth. This is especially true during the holiday season!!

Complementary professionals that can be added to your service to increase appeal to clients, and therefore profits include massage therapists, makeup specialists and artificial nail specialists.

Massage therapy is one of the most popular services that can be offered because it is difficult to find someone who does not enjoy a massage. In fact, many massage therapists state that gift certificates are favorite Christmas gifts for many of the clients. The total massage experience is good for everyone, young or old, increasing blood circulation, relaxing tired muscles and reducing stress. Additionally many massage therapists provide hot stone therapy, aroma therapy, food massage and other specialties that bring clients in to them in droves. Having a massage therapist on staff is a natural extension of your business. Most of your clients will want to take advantage of having a massage therapist not only recommended by their trusted aesthetician, but employed by her.

Makeup specialists can add to the spa experience in a positive manner. All or most of your clients are concerned both with how they feel and with how they look. Makeup for most women is an essential ingredient in improvement of physical appearance on a daily basis, and tips, tricks and guidance on which makeup is best for an individual client and ways in which this makeup should be applied will prove to be a welcome addition to your business. Along with the massage therapist, you’ll find a makeup specialist generating income for you from both your existing clients and new clients who will be attracted to this service.  

Adding a nail specialist follows the same philosophy. This is a complementary service to everything else that you are now offering or plan to offer, and will prove to be a good money maker. Your clients are probably all concerned with the appearance and health of their nails. Nail specialists can provide manicures and assist clients in improving their own natural nails. They can also show clients the benefits of artificial nails, used already by many of your clients. If your clients will be purchasing this service somewhere anyway, it only makes sense to offer the services of a nail specialist, a makeup specialist and a massage therapist to your inventory.