Comfort in the Treatment Room: Always Good for Business

Making your clients feel relaxed and pampered in your treatment rooms will lead to happier, more comfortable clients, allowing you to do a better job.   With the clients comfortable, you’ll be able to concentrate on the treatment at hand, and your own level of professionalism.

Assessing the Room

The first step in this process is your own awareness of the room and environment.  First, does it look appealing?  The treatment room should be a professional setting, but not stuffy.  It should seem peaceful.  Soft lighting rather than harsh, glaring light is a given, as is cleanliness.  But take a look at the paint or wallpaper used in your treatment room.  Is it pleasing to the eye and relaxing?  Soft, pastel colors have been shown to contribute to relaxation.  Paintings or prints on the wall of nature scenes such as forests, deserts, or beaches also help clients relax and feel at ease.  Paying attention to the visual details of your treatment room is a first step towards caring for your clients.

Pay Homage to the Senses

The next step you take should concentrate on the other senses.  How about the temperature of the room?  Too hot can be just as bad as too cold.  Make sure the room is comfortable to you and it probably will be comfortable to your client as well.  Heated pads and electric blankets on the treatment beds are also a nice touch that will be greatly appreciated by many clients.  Those extra little touches can make a world of difference in the satisfaction your clients have with your services.

Many aestheticians also report that the sense of smell plays an important role in their client’s comfort levels.  Scented candles, incense and other aspects of aromatherapy will put a new client at ease, and even existing clients will feel a renewed sense of wellness and relaxation.

Music to the Ears

As a final touch, think about the audio environment of your treatment room.  The old saying, “music soothes the savage beast” holds true for clients as well.  Soft, relaxing music, played at a low volume level on your sound system will have positive results.  Having a nice selection of New Age mediation music, Gregorian chants, and sounds of nature are also a good idea.  Some companies also make specialty CD’s that are designed for spas. Everyone’s taste in music is different, and one type of music may please one client but not necessarily another.  Most clients will respond well to nature sounds, which on the average person result in calmness, a lowering of stress levels and lowered blood pressure, all signs of the relaxation you want to encourage.

Good for Business

In addition to making your client comfortable for their treatment, the added benefits of a comforting environment in the treatment room are two-fold.  First, your own stress levels will go down.  A pleasant and relaxing environment will help put you at ease every time you enter it.  Secondly, think of a pleasant treatment room as a major part of your marketing efforts.  Relaxed, happy clients tend to tell their friends about the wonderful experience that they had with you, leading to referrals, and even more clients.  The result is less stress, more business, and increased comfort levels for all.