Cleanliness in the Spa Setting: It Speaks to Business Ethics, Personal Ethics and Protects Your Business Legally

Cleanliness in the spa setting speaks to business ethics, as well as personal ethics and protects your business legally. Think about it for a moment. You are in the aesthetics business and your clientele expect clean, hygienic surroundings when they come to your business. In fact, everyone expects your business to be cleaner than the average business. You are dealing with peoples’ appearance in an intimate manner, so you must go out of your way to ensure that your business is clean and in fact spotless. You are going to be judged by a higher standard than almost any other type of business, so live up to it.

Emphasize to your employees the importance of checking out the waiting area, the front desk and most especially the treatment rooms. Keep quality cleaning products handy and encourage everyone to use them often. You’ve heard the old expression if you have time to lean you have time to clean? It is more true in the aesthetics business than any other.Take pride in the good marks you get during health inspections and remember that the results of those inspections are often printed in the local newspaper for everyone to read. A high rating on an inspection says more than any type of paid advertising every could in the way you  treat your customer and your business and your own ethical standards. On the other hand, a bad health inspection rating does more in the way of negative publicity than  anything else you could think of.

Also take a look at the impression made by your furniture, your linens and even the paint on the walls. It may be clean, but does it look clean, new and fresh? Sometimes older furniture needs to be replaced or recovered to keep the impression as positive as it can be and to avoid any negative thoughts the client could possibly have. You might not want to spend the money on recovering couches and chairs or replacing them, but think of the hard if a client thinks they are old and unattractive, or worse yet not  clan and spreads the word. A little preemptive strike here can save you lost clients in the long run.

It goes without saying that you and your employees should also take care with personal hygiene. Dress for success is truly a rule to live by in the aesthetics business. Pay attention to the impression you and your staff make on clients when they come in the door.