4th in a Series: Review of Professional Products for Aesthetician Use Dermalogica Skin Care Products have an outstanding reputation for quality. This has been so since the company began in 1986. The International Dermal Institute, a postgraduate training organization for skin... (Continue reading)
When starting an aesthetics business, as with any type of business, it is important to know your community intimately. Knowing your clients and potential clients will help you serve their needs when they become clients, and help your marketing efforts... (Continue reading)
Every business needs effective advertising, and the newspaper in your community is probably one of the best ways to publicize the existence of your aesthetics business at a low cost, reaching most of the population. Whether your city has a daily... (Continue reading)
1st in a Series: Review of Professional Products for Aesthetician Use A holistic approach to skin care has always been the philosophy of Dr. Hauschka Skin Care products, considered leaders in the field. Dr. Hauschka Skin Care was inspired when a ... (Continue reading)
Online purchasing of beauty products is increasing, according to research from the NPD Group. The state of the economy appears to be taking its toll on beauty purchases across most retail channels, with the exception of one—the Internet. According to Emerging... (Continue reading)