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Teaching Clients about Healthy Aging: Lesson 2 is Eating Right

Teaching Clients about Healthy Aging: Lesson 2 is Eating Right

As a beauty or spa clinician, you know when you see a patient who is not eating property – as their skin tells the whole story. What many people are often not aware of is how unhealthy eating accelerates the... (Continue reading)

Teaching Clients about Healthy Aging: Lesson 1 is Stress Reduction

Teaching Clients about Healthy Aging: Lesson 1 is Stress Reduction

People are often unaware of what stress can do to their body and mind. Stress is bad for the heart. Stress will give you headaches, or make you feel depressed. Stress can do many harmful things to your body and... (Continue reading)

If you are Happy, Tell Others: If you are Not, Tell Us

If you are Happy, Tell Others: If you are Not, Tell Us

Unhappy clients can cause problems for any business, but they are especially hazardous to the spa business.  Aestheticians provide personal professional services and exist on the quality of their reputations.  The goal of all aestheticians to provide the finest in... (Continue reading)

The Dirty Truth About Cheap Pedicures – Stories Your Patients Should be Aware Of…

The Dirty Truth About Cheap Pedicures - Stories Your Patients Should be Aware Of...

Dirty pedicures: The ugly side of pretty feet in the beauty industry With sandal season in mind, Sandra D’ Alesio hurried out to beautify her feet between nursings of her six-month-old son, Anthony. But the moment she stepped into a scalding... (Continue reading)

An Overview of Social Media and How it Links to Your Beauty Business

An Overview of Social Media and How it Links to Your Beauty Business

Social media is defined as online content that is created by a diverse group of people, using intuitive publisher technologies. In recent times, social media is so popular because it allows users to be not just online consumers, but online... (Continue reading)

Common Sense Methods to Determine Spa Pricing for Services

Common Sense Methods to Determine Spa Pricing for Services

Common sense methods to determine spa pricing for services will serve you well in coming up with prices that both make you the amount of money you need to have to keep the business a float, and competitive enough to... (Continue reading)

Hiring New Spa Staff: Checking Certifications & References (Your Business Depends On It)

Hiring New Spa Staff: Checking Certifications & References (Your Business Depends On It)

When hiring new staff for your spa be sure that you properly and thoroughly check both certifications and references for clinicians, aestheticians, cosmetologists, aestheticians and other professionals you are considering hiring. Of course you are going to read a person’s... (Continue reading)

Spa Review Series: Dermalogica Skin Care Products for Aestheticians

Spa Review Series: Dermalogica Skin Care Products for Aestheticians

4th in a Series: Review of Professional Products for Aesthetician Use Dermalogica Skin Care Products have an outstanding reputation for quality.  This has been so since the company began in 1986. The International Dermal Institute, a postgraduate training organization for skin... (Continue reading)

How to Effectively Use a Company Blog to Further the Success of a Spa or Beauty Business

How to Effectively Use a Company Blog to Further the Success of a Spa or Beauty Business

Whether you have been in business for a while now, or you are just getting started with your beauty business online, you have probably been to your fair share of blogs. In this new era of doing business online, quality... (Continue reading)

Professional, Easy How-To Tips: Successful Blog Posting for your Spa or Beauty Business Blogging Site

Professional, Easy How-To Tips: Successful Blog Posting for your Spa or Beauty Business Blogging Site

In today’s competitive market, an online presence is essential. A great way to do that is with a blog that focuses on the areas of specialty with your business. This will increase your search engine rankings and attract quality clients... (Continue reading)

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