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Constructing Your Spa Menu (Also known as a Services Brochure)
Written on 4 May, 2009 at 7:40 in Aesthetician Education | viewed 193 views times | 0 Comments
Deciding what to put on your spa menu and how to organize it all in a visually pleasing manner should be your first order of business when putting together your spa menu. This is the guts of your spa menu... (Continue reading)
How to Design a Retail Space for your Day Spa – Part II
Written on 30 Apr, 2009 at 6:39 in Business & Marketing, Medical & Day Spas | viewed 283 views times | 0 Comments
Product Sales and Optimal Retail Sales Arrangements – Part II To read Part One first… click here Designing retail space within the confines of your spa can have its challenges, particularly those related to space availability. Depending upon your spa’s overall size,... (Continue reading)
Continuing Education for Estheticians: Put Your Mind Where the Money Is!
Written on 23 Apr, 2009 at 8:21 in Aesthetician Education, Human Resources | viewed 393 views times | 0 Comments
If you are looking to further your career in the day spa or medical spa industry, this interest on continuing education for aestheticians will be of interest to you… It’s no secret that professional estheticians are education hounds! They love... (Continue reading)
A Brief Overview of the Medical Spa Industry in North America
Written on 21 Apr, 2009 at 7:58 in Aesthetician Education | viewed 275 views times | 0 Comments
For Baby Boomers – the millions of people born from 1946 to 1960 (78 million in the United States alone) – a trip to the spa often is not just another place to lie in unhurried pampering. With longer life... (Continue reading)
IN THE NEWS: IAPAM Endorses Comprehensive Aesthetic Training for Medical Spas
Many State regulators are looking at increased regulation of the medical spa industry. Many medical boards are now looking at requiring physician's to complete a combination of didactic and hands-on aesthetic medicine training prior to entering this field. March 26,... (Continue reading)
A Clinical Overview of Temporary Injectable Fillers (Collagen, Restylane, Perlane & Hylaform)
Written on 19 Apr, 2009 at 9:09 in Medical & Day Spas, Products & Tools for Clinicians | viewed 1,242 views times | 1 Comment
Temporary injectable fillers like collagen are widely used for cosmetic enhancement. Collagen itself is in fact used for many purposes, though its use is declining. Since it is bovine derived, meaning that it comes from cows there is a slight... (Continue reading)
The History of Aromatherapy – Part 3
Written on 17 Apr, 2009 at 6:38 in Beauty & Skin Care, Medical & Day Spas | viewed 361 views times | 1 Comment
Part Three: A Back Story for Spa Owners, Managers and Aestheticians Who Offer Aromatherapy Services to Clients This is a published article that talks about therapeutic benefits of aromatherapy to spa clients and others Click Here to Read PART I Click Here... (Continue reading)
The History of Aromatherapy – Part 2
Written on 16 Apr, 2009 at 7:32 in Aesthetician Education | viewed 259 views times | 0 Comments
Part Two of the Back Story for Spa Owners, Managers and Aestheticians Who Offer Aromatherapy Services to Clients Click Here to Read PART I Aromatics and herbs were used in world cultures to heal and relax for centuries. During the... (Continue reading)
Using Mirrors in Your Spa to Create the Illusion of Space and Light
Written on 14 Apr, 2009 at 7:50 in Business & Marketing, Medical & Day Spas | viewed 226 views times | 0 Comments
Want to make your spa even more appealing and appear larger to staff and clients? It is really easy and it is done with the magic of mirrors. You probably know that mirrors have always been a strong element... (Continue reading)
Industry Guest Author: Becoming the Obvious Choice in a Sea of Spa Competition
Written on 8 Apr, 2009 at 6:28 in Aesthetician Education, Beauty & Skin Care, Medical & Day Spas | viewed 824 views times | 0 Comments
John Uhrig, President & CEO of Monochrome Marketing Solutions, a Vancouver, BC-based marketing consulting firm and is the editor of the Spa Marketing & Advertising Strategies E-Newsletter featuring day spa marketing best practices. 'The Spa Business Owner's Unfair... (Continue reading)
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