To read Part 1 first, click here PART TWO: Massage builds a loyal client base Massage helps spas to build a loyal customer base. People invariably feel better after receiving massage treatments and they associate this feeling of increased wellbeing with the massage,... (Continue reading)
The Times-Standard Posted: 04/02/2009 01:17:36 AM PDT The American Cancer Society's Look Good Feel Better program, which helps those battling the disease cope with the harsh physical side effects of cancer treatment, is seeking licensed cosmetologists and estheticians to teach the program. ”The program... (Continue reading)
Many people are under the misconception that facials are just a beauty treatment, which is untrue. Facials are a healing therapy that boost the health and well-being of your spa clients. As an industry professional you are already... (Continue reading)
Given that researchers have reported that more than 80% of all disease may have its roots in stress, it behooves us all to look for ways to reduce the stress in our lives—which is why massage therapy is... (Continue reading)
News reprinted from MyNC.com Youthology is the first eco-friendly medical office in North Carolina to register with the US Green Building Council for LEED (Leadership in Energy and Environmental Design) certification. LEED certification is an outstanding achievement based on the results... (Continue reading)
One of the most complicated aspects of running your own spa business is having access to working capital, funding and loans. As many new business owners quickly realize, finding capital to start, nurture or develop a business can... (Continue reading)
Selling spa services requires a unique approach, and in most cases a more personal approach. All service related businesses, and most especially those in the spa industry, share common elements that make them dissimilar from product driven industries. To... (Continue reading)
Reprinted from the March 2009 issue of Skin Inc. Magazine —————————————— In order to know where you are going, you have to know where you have been. This is true of many things, including the evolution of the spa field and the medical... (Continue reading)
The following question was recently submitted to Skin Inc. magazine and was answered by Deedee Crossett, founder of the San Francisco Institute of Esthetics and Cosmetology (SFIEC) in San Francisco and member of the California State Board of Board of... (Continue reading)
While offering spa clients a relaxing and enjoyable atmosphere is of the utmost priority for most spas, making a profit is the ultimate goal for any spa owner or spa manager. Making a profit, while also offering clients competitively priced... (Continue reading)