Spa Management

Ways to Grow Your Business in 2012: Your Website Is the Ticket to Growth

Ways to Grow Your Business in 2012: Your Website Is the Ticket to Growth

Your website is the link to growing your spa business, and the pun is intended. Modern day marketing requires use of the Internet by any person or business that truly desires success. Traditional methods of advertising and promotion have been consistently... (Continue reading)

Ways to Grow Your Business in 2012: Use Your Business Card as a Powerful Marketing Tool for your Spa

Ways to Grow Your Business in 2012: Use Your Business Card as a Powerful Marketing Tool for your Spa

Your business card is a powerful marketing tool for your spa or aesthetics business. It is the most recognized piece of business literature that you have, even more so than a brochure or flyer, and it is a convenient size... (Continue reading)

Ways to Grow Your Business in 2012: Offer Discounts to Loyal Clients: In the Long Run, Your Aesthetics Business Wins

Ways to Grow Your Business in 2012: Offer Discounts to Loyal Clients: In the Long Run, Your Aesthetics Business Wins

Offering regular discounts to loyal clients is a win-win strategy for the aesthetician. In the long run your aesthetics business wins, and the client wins also. The client wins because they save money and because they have been convinced to... (Continue reading)

The Three S’s For Creating The Perfect Spa Treatment Room: Spacious, Still, And Soothing

The Three S’s For Creating The Perfect Spa Treatment Room: Spacious, Still, And Soothing

Spacious – Still – Soothing A great deal goes into the design and creation of a truly successful spa. Countless hours of hard work behind the scenes, hundreds of tough financial decisions of one form or another, and a thousand little... (Continue reading)

Attract New Business Clients This Holiday Season With Spa Gift Cards

Attract New Business Clients This Holiday Season With Spa Gift Cards

There are three busy times of year for the spa business. Valentines Day, Mothers Day, and of course Christmas. Christmas while the most lucrative is also the toughest to fully capitalize on. The competition for your clients’ gift giving dollar... (Continue reading)

A -Day at the Spa- Package Can Be A Great Holiday Revenue Booster

A -Day at the Spa- Package Can Be A Great Holiday Revenue Booster

As in most retail and service industries, the competitive landscape for spas becomes somewhat more treacherous during the holidays. The stakes are high as the busiest quarter of the year draws to a close. Spa owners, especially those who find... (Continue reading)

Decorating Your Spa Business For The Holidays? Keep It Simple, Classic And Uncluttered

Decorating Your Spa Business For The Holidays? Keep It Simple, Classic And Uncluttered

The holidays are a stressful time both for business owners and their customers. Stakes are high, and everyone finds themselves pulled in a hundred different directions at once. Spas and their clientele offer no exception to this rule. When the... (Continue reading)

New Advances in Spa Management Professional Training

New Advances in Spa Management Professional Training

Traditionally, one of the challenges for new spas hoping to established themselves is that those individuals most often motivated to open them are coming from a spa practitioner background rather than from a management background. Clearly, the heart of any... (Continue reading)

Teleseminars and Webinars Are Good for the Beauty Industry & Your Business

Teleseminars and Webinars Are Good for the Beauty Industry & Your Business

A teleseminar is essentially a seminar that takes the form of a conference call. With the right teleseminar service, an unlimited number of people can register for and listen in on the teleseminar. A webinar still involves a telephone call... (Continue reading)

Mind Your Spa Business: Effective Design of your Company Business Cards

Mind Your Spa Business: Effective Design of your Company Business Cards

Your business card is one of the least expensive forms of advertising that you can use to expand and grow your business. Your business card is  inexpensive, portable and it has room to write on, allowing personal messages to be... (Continue reading)

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