Business & Marketing

Progressive Spa Business Series: Interior Design Can Make or Break Your Spa or Beauty Business

Interior design and decor, especially in a spa is really important to achieve total client satisfaction and to create loyal clients who come back again and again!  The spa owner has many expenses to keep in mind, but the physical... (Continue reading)

Progressive Spa Business Series: Retail Management and Its Important Role in Your Success

Selling retail products can be one of the most challenging things for any spa or beauty business, but it is truly important to your financial success and how your customers view your services and products.  However, it is true that... (Continue reading)

Progressive Spa Business Series: The Ten Commandments of Customer Service in the Spa and Beauty Industry

The ten rules of outstanding spa client services should be practiced  by everyone who works in the business – from the spa manager right on down the line. They are: Always treat the client with respect. Always be honest with the client. Always... (Continue reading)

Progressive Spa Business Series: Catering to Niche Client Groups Using Unique Brochures

Different brochures for different spa services is a very good rule that should be a firm rule for your marketing and promotional department. In a small spa, that department is probably you. The temptation may be to minimize printing expenses... (Continue reading)

Employment and Career Week: The Industry is Booming for Qualified Aestheticians

For aestheticians, there has never been a better time to be looking for a job. So many wonderful opportunities are available across the nation and around the world. As a matter of fact, resorts in remote global locations are hungry... (Continue reading)

Marketing Your Beauty Business Using a Grassroots Approach

There are many different ways to market your spa or aesthetics business which might including magazine ads, radio spots and other fancy methods that are also very pricey. While these are effective, you might also want to try reaching potential... (Continue reading)

Spa Equipment: When To Buy New and When Used is Perfectly Fine!

You’re opening up a new spa and you have gone over your checklist on your needs. Spa equipment, furniture, supplies of all types, you know what you need, and now the big choice: new or used. Which should you acquire? If... (Continue reading)

The Modern Aesthetician and the Growing Industry of 5 Star Spas

The role of the aesthetician (can be spelled esthetician depending upon the country) is expanding every day, especially with the resurgence of high end day spas.  Considered a valued asset to the business, most high end day spas make sure... (Continue reading)

IN THE NEWS: Spa and Medical Well Being Tourism Info from ITTFA

UK (March 16, 2008) TravelMole.com — There is no doubt that the spa is making a comeback. Despite the recent trend, it is of course a centuries old phenomenon – a thousand baths were to be found... (Continue reading)

Working in the Skin Care Industry: Understanding the Less is More Approach to Your Own Personal Hygeine and Appearance

Working in the skin care industry an understanding the less is more approach to your own personal hygiene and appearance will lead to a more professional appearance by you and added faith in your professionalism by both your clients and... (Continue reading)

Page 12 of 18« First...«910111213141516»...Last »