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Spa Management

What Does Your Personal Look Tell Your Aesthetic or Spa Clients?

Written on 4 Nov, 2008 at 5:59 in Aesthetician Education, Business & Marketing | viewed 179 views times | 0 Comments

What does your personal look tell your aesthetic or spa clients? Your own appearance is, like it or not, a promotional piece for your aesthetics or spa business, for good or ill, just as much as a brochure would be,... (Continue reading)

A Look at Popular Facial Treatments – Are You Offering What Clients Want?

Written on 3 Nov, 2008 at 6:26 in Business & Marketing | viewed 166 views times | 0 Comments

Are you offering your clients the facial treatments that they want? During the coming year it would be wise to emphasize the facial, a vital step for any client towards reaching the beautiful skin that they desire. A facial is... (Continue reading)

Bad News Travels Fast: Effective Strategies for Dealing with Bad Reviews from Disgruntled Clients

Written on 30 Oct, 2008 at 4:09 in Business & Marketing | viewed 955 views times | 1 Comment

Bad news travels fast, and when you have a disgruntled client, as everyone who deals with the public in a service business will have at one time or another, then steps need to be taken to minimize the damage. There... (Continue reading)

Spa Management: Catering to High End Clients

Written on 29 Oct, 2008 at 7:06 in Business & Marketing, Medical & Day Spas | viewed 353 views times | 2 Comments

Aestheticians who own or manage a spa understand the importance of high maintenance clients.  These clients are the spa equivalent of the “whales” that the Las Vegas casinos treat with tender loving care.  Wealthy clients tend to be high maintenance... (Continue reading)

Ways to Increase The Male Demographic of your Client List at Your Spa or Aesthetics Business

Written on 21 Oct, 2008 at 7:14 in Aesthetician Education, Business & Marketing | viewed 272 views times | 0 Comments

Skin care was once just the province of women, but now more men than ever are interested in quality skin and are utilizing cleansing and moistening to keep their hair and skin both looking and feeling healthy. Aware of their... (Continue reading)

In the Competitive Spa Industry… It is Most Certainly The Little Things That Keep Clients Coming Back!

Written on 17 Oct, 2008 at 19:53 in Business & Marketing | viewed 434 views times | 0 Comments

In any spa settings, it is the little things and the personal touches that really keep clients loyal to the business, and coming back for more and more. And it is what makes them refer their friends and acquaintances to... (Continue reading)

Unrealistic Clinical Outcomes and Customer Expectations: Dealing with Difficult Clients in your Aesthetics Business

Written on 15 Oct, 2008 at 12:59 in Business & Marketing | viewed 513 views times | 0 Comments

Everyone has to deal with them at one time or another. Difficult spa clients who have totally unrealistic expectations of the results and outcomes they will receive from spa treatments. Any time you are in a business that involves dealing... (Continue reading)

The Holiday Season of High Stress! Ensure Your Clients Get the R&R They Need During the Holiday Season

Written on 14 Oct, 2008 at 20:43 in Business & Marketing | viewed 296 views times | 0 Comments

Tis the season to be jolly, so ensure that your clients get the stress relief they need during the holiday season. We all know that promoting gift certificates for spa services is a great gift, and many of your customers... (Continue reading)

5 Common Mistakes Most New Spa Business Owners Make: Avoid These

Written on 13 Oct, 2008 at 15:58 in Business & Marketing | viewed 404 views times | 0 Comments

Statistics show that three out of five new businesses in the US don’t make it the first five years. Many people make mistakes when starting their businesses, and avoiding some of those mistakes can raise your chances of success. One of... (Continue reading)

Opening Your Own Spa? Make Sure You Have the Proper Spa Management Training

Written on 9 Oct, 2008 at 7:10 in Business & Marketing | viewed 206 views times | 0 Comments

The spa industry is booming and the need for managers of spa businesses has never been greater.  The Institute of Spa Management offers their  Tuition Scholarships for potential students who are passionate about a career in the spa industry but... (Continue reading)

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