Home  »  Archives

May, 2007

Starting an Aesthetics Business Series: Know Your Community Intimately (and What Your Potential Clients Want)

Written on 31 May, 2007 at 11:51 in Business & Marketing | viewed 39 views times | 1 Comment

When starting an aesthetics business, as with any type of business, it is important to know your community intimately.  Knowing your clients and potential clients will help you serve their needs when they become clients, and help your marketing efforts... (Continue reading)

Starting an Aesthetics Business Series: Writing a Business Plan

Written on 29 May, 2007 at 14:58 in Business & Marketing | viewed 44 views times | 0 Comments

The old saying goes, you can’t stop a man (or woman) with a plan. In business, writing a business plan is essential.  If you intend to borrow money to start the business, whether it is from a bank, from the... (Continue reading)

A Clinician’s Overview of IPL Treatment: Understanding the Technology

Written on 21 May, 2007 at 8:44 in Aesthetician Education | viewed 22 views times | 0 Comments

Intense pulsed light, or IPL, is  commonly used by aestheticians and other practitioners to remove body hair through focusing optics and a specially constructed xenon flash lamp light source. This technology is also employed in treatment of skin centered medical... (Continue reading)

Will Microdermabrasion Really Reduce Your Client’s Pore Size?

Written on 18 May, 2007 at 9:41 in Aesthetician Education | viewed 23 views times | 1 Comment

Pores play a vital role in the health of the skin. Whether pores are large or small, then the skin oil that keeps skin hydrated and healthy would have no way to reach the surface, and the hair would have... (Continue reading)

Summer is Almost Here: The Dangers of Treating Suntanned Skin

Written on 16 May, 2007 at 10:52 in Aesthetician Education | viewed 37 views times | 1 Comment

Summertime is almost here, and many of your clients will become sun worshipers, seeking a rich, dark tan.  Some of these clients will also seek treatments such as microdermabrasion or chemical peels during this time period, and there is potential... (Continue reading)

Page 1 of 212»
Advertisement