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2007

Implementing a Referral Service: Send Thank You Cards and Offer Discounts to Clients that Refer New Customers

Written on 21 Sep, 2007 at 15:44 in Business & Marketing | viewed 219 views times | 1 Comment

Let’s say you bought a new car last year. You were happy with the service you received, and when your friends were looking for a car, you passed on your satisfaction with the agency you used and the name of... (Continue reading)

Using Essential Oils for Aromatherapy Treatments: What You Should Know about Contraindications

Written on 20 Sep, 2007 at 12:28 in Aesthetician Education | viewed 227 views times | 0 Comments

Aromatherapy is a simple and yet very  effective stress relief tool and service offered by many spas and aestheticians, as well as massage therapists. Essential oils are commonly used in aromatherapy, with many clients swearing by their effectiveness. Just what... (Continue reading)

Focus on Dermaplaning – Learning about Epidermal Leveling

Written on 18 Sep, 2007 at 8:08 in Aesthetician Education | viewed 332 views times | 0 Comments

Epidermal Leveling is a fairly recent innovation in spa treatments and is a safe and effective exfoliation that is suitable for both men and women of all skin tones. It is also known as dermaplaning and is a  technique that... (Continue reading)

Spa Business Management: Managing Clients & Operations in Harmony

Written on 17 Sep, 2007 at 12:27 in Business & Marketing | viewed 192 views times | 0 Comments

Spa business management includes many things, with nothing being more important than managing clients and operations in harmony, allowing clients to have the positive spa experience they expect and your employees to work in the best possible environment, encouraging them... (Continue reading)

Mini Spa Services: A Great Business Add-On to Enhance Client Services and Increase Profits

Written on 13 Sep, 2007 at 11:32 in Business & Marketing | viewed 279 views times | 0 Comments

Mini spa services are a great business add on that can enhance your client services and increase profits. Have you ever considered such mini services? How about chair massage for instance. Look for public areas where you can set up... (Continue reading)

The Modern Facial: Providing Clients with Anti-Aging Results

Written on 10 Sep, 2007 at 11:30 in Aesthetician Education | viewed 154 views times | 0 Comments

Fighting the appearance of aging through the facial is one of the nice things that an aesthetician can do for her clients. Providing clients with anti aging results as well as looking good and feeling good adds to the experience... (Continue reading)

Reviewing Essential Aesthetician Equipment: Microdermabrasion Machines

Written on 6 Sep, 2007 at 11:15 in Aesthetician Education | viewed 340 views times | 0 Comments

Microdermabrasion machines have become essential pieces for use in aesthetician practices. Whether you are a manager, clinician or spa owner and whether it is a day spa or medical spa where you are employed, microdermabrasion is probably offered to your... (Continue reading)

Glogau Photodamage Classification System for Clinical Skin Care Professionals

Written on 29 Aug, 2007 at 10:33 in Aesthetician Education | viewed 590 views times | 0 Comments

This Glogau photodamage classification system is an alternative system  developed by Dr. Richard Glogau. It is designed to help the clinician determine skin type of individual clients. As there are progressing degrees of photoaging within each skin type each client... (Continue reading)

Aesthetician’s Guide to Business Success: Customer Feedback and Follow-Up

Written on 22 Aug, 2007 at 11:03 in Business & Marketing | viewed 254 views times | 0 Comments

Customer feedback and customer follow-up are the unsung heroes of marketing any type of service oriented business, and in particular of the aesthetics business. Getting feedback from customers, knowing what they like and dislike about the services they receive and... (Continue reading)

Medical Spa News: New Dermal Fillers On the Way to Market as 63% of Patients Choose Facial Injectables Over Plastic Surgery!

Written on 17 Aug, 2007 at 11:06 in Aesthetician Education | viewed 140 views times | 0 Comments

New injectables are hitting the market and leading many patients to choose these dermal fillers instead of plastic surgery. One example is Evolence, a collagen filler that was developed in Israel and is now being tested for use I the... (Continue reading)

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