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March, 2009

Massage Therapy and Its Critical Importance in the Spa Setting (Part 1)

Written on 30 Mar, 2009 at 8:12 in Aesthetician Education | viewed 203 views times | 0 Comments

Given that researchers have reported that more than 80% of all disease may have its roots in stress, it behooves us all to look for ways to reduce the stress in our lives—which is why massage therapy is... (Continue reading)

IN THE NEWS: North Carolina’s First Eco-Friendly Medical Office

Written on 27 Mar, 2009 at 6:39 in Aesthetician Education, News | viewed 216 views times | 0 Comments

News reprinted from MyNC.com Youthology is the first eco-friendly medical office in North Carolina to register with the US Green Building Council for LEED (Leadership in Energy and Environmental Design) certification. LEED certification is an outstanding achievement based on the results... (Continue reading)

Hiring Qualified Spa Employees: The Dilemmas a Small Business Owner Faces To Recruit Top Talent

Written on 26 Mar, 2009 at 5:48 in Business & Marketing, Human Resources | viewed 356 views times | 0 Comments

When you start a small spa business (day spa, medical spa or otherwise), or even for existing business owners who have been in business for years, one of the biggest challenges is dealing with the problems small businesses have in... (Continue reading)

Starting a Spa Business: Finding Small Business Funding for Women Entrepreneurs

Written on 25 Mar, 2009 at 7:25 in Business & Marketing, Medical & Day Spas | viewed 408 views times | 1 Comment

One of the most complicated aspects of running your own spa business is having access to working capital, funding and loans. As many new business owners quickly realize, finding capital to start, nurture or develop a business can... (Continue reading)

Success in Spa Client Relations: Common Sense Tips That Work on Selling Services

Written on 23 Mar, 2009 at 18:47 in Business & Marketing, Medical & Day Spas | viewed 317 views times | 1 Comment

Selling spa services requires a unique approach, and in most cases a more personal approach. All service related businesses, and most especially those in the spa industry, share common elements that make them dissimilar from product driven industries. To... (Continue reading)

IN THE NEWS: The Inclusive Medical Spa

Written on 20 Mar, 2009 at 7:54 in Business & Marketing, Medical & Day Spas | viewed 233 views times | 0 Comments

Reprinted from the March 2009 issue of Skin Inc. Magazine —————————————— In order to know where you are going, you have to know where you have been. This is true of many things, including the evolution of the spa field and the medical... (Continue reading)

Estheticians Take Notice of Medical Spa No-No’s in the State of California

Written on 19 Mar, 2009 at 6:58 in Aesthetician Education, Medical & Day Spas | viewed 511 views times | 0 Comments

The following question was recently submitted to Skin Inc. magazine and was answered by Deedee Crossett, founder of the San Francisco Institute of Esthetics and Cosmetology (SFIEC) in San Francisco and member of the California State Board of Board of... (Continue reading)

Managing from the Top Down: Leading by Example

Written on 18 Mar, 2009 at 9:01 in Business & Marketing | viewed 201 views times | 0 Comments

Being a great spa manager means balancing a fine line between being friendly and approachable while also maintaining authority and control.  By thinking through what your spa management style is going to be you will be able to become a... (Continue reading)

Top 10 List: Ways to Keep Your Spa Clients Happy and Create a Profitable Business

Written on 17 Mar, 2009 at 12:04 in Aesthetician Education, Business & Marketing | viewed 406 views times | 0 Comments

While offering spa clients a relaxing and enjoyable atmosphere is of the utmost priority for most spas, making a profit is the ultimate goal for any spa owner or spa manager.  Making a profit, while also offering clients competitively priced... (Continue reading)

Top 10 List: Interior Design Tips for your Spa’s Reception Area

Written on 16 Mar, 2009 at 6:07 in Business & Marketing, Medical & Day Spas | viewed 754 views times | 0 Comments

While it’s the spa services that attract a client to the spa, it’s the feeling they get when they enter the spa that will keep them coming back.  This is why the interior design of any spa is critical to... (Continue reading)

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