Determining Business Hours: As you know, your spa’s business can ebb and flow from one week to the next. This is especially noticeable after the busy holiday rush. This rollercoaster of high business times and low business times can also... (Continue reading)
Once we get past the holiday season, many of your clients will suffer from the post holiday winter blues. These clients will come to you feeling down and out and need a pick me up. And they will be coming... (Continue reading)
Dermal fillers have never been more popular than they are today and are a product all clinicians should have a basic knowledge of. They can add a youthful appearance to your client’s face and help them to have more confidence.... (Continue reading)
For the many people who have wanted to hear Pamela Hill speak on skin care and aesthetics, the 2009 Medical Spa Expo is the chance they’ve been waiting for. February 21 through February 23 in the Los Angeles Convention Center, Los... (Continue reading)
Gauging the effectiveness of an advertising campaign is a skill all business owners should have, and unfortunately very few really do have. Whether you are using newspapers, magazines, fliers, radio, television or some other form of media, it is essential... (Continue reading)
Every year, around the globe, professionals gather to learn more about their industry, network with the best of the best, and to ensure the furtherance and integrity of the medical spa industry. Here is a current list of trade shows... (Continue reading)
Fads come and go, but trends involve a gradual but steady shift in the norm of our cultures and in hard economic times, there will be many shifts, bumps in the rooms, dips in revenue streams and adjustments your business... (Continue reading)
How does the beauty professional acquire this knowledge? These questions are addressed and answered in the book by Pamela Hill titled Medical Terminology: A Handbook for the Skin Care Specialist – which explores medical terminology in... (Continue reading)
If your spa or aesthetics business isn’t catering to the teen market, perhaps you should consider this lucrative niche market for increased revenues. While many people only think of facials as a special indulgence or an occasional treat, teenagers who... (Continue reading)
Budget and balance sheets are the key to your spa business success. For that matter, budgeting and balance sheets are the key to the success of any business. You need to have an idea of the amount of money coming... (Continue reading)