December, 2011

Top Tips For Creating A Seasonal Spa Menu of Services

Top Tips For Creating A Seasonal Spa Menu of Services

Spa owners, it is essential, during the holidays, to adjust both your approach and your offerings. It is the most competitive time of year and, in the weeks leading up to Christmas, to stand still is to effectively fall behind.... (Continue reading)

Offer Seasonal Spa Treatments To Increase Revenues Over The Holidays

Offer Seasonal Spa Treatments To Increase Revenues Over The Holidays

As the holidays approach, it is beneficial –some would even suggest essential– to adjust your spa menu accordingly. The simple fact of the matter is that during the holiday season the competitive landscape changes, and when the landscape around you... (Continue reading)

Attract New Business Clients This Holiday Season With Spa Gift Cards

Attract New Business Clients This Holiday Season With Spa Gift Cards

There are three busy times of year for the spa business. Valentines Day, Mothers Day, and of course Christmas. Christmas while the most lucrative is also the toughest to fully capitalize on. The competition for your clients’ gift giving dollar... (Continue reading)

The Aestheticians Dilemma: Working in an Unethical Environment

The Aestheticians Dilemma: Working in an Unethical Environment

An aesthetician is a professional, with high professional standards to adhere to. Much like a nurse, a physician, an attorney, an educator or any other professional, the aesthetician must adhere to a high standard, with a loyalty to both the... (Continue reading)

A Look Back at the Global Spa Industry: 2011 Spa Trends Around the World

A Look Back at the Global Spa Industry: 2011 Spa Trends Around the World

It is always prudent to keep a finger or two on the pulse of your industry, if for no other reason than to stay ahead of trends rather than find yourself scrambling to catch up. As 2011 draws to a... (Continue reading)

A -Day at the Spa- Package Can Be A Great Holiday Revenue Booster

A -Day at the Spa- Package Can Be A Great Holiday Revenue Booster

As in most retail and service industries, the competitive landscape for spas becomes somewhat more treacherous during the holidays. The stakes are high as the busiest quarter of the year draws to a close. Spa owners, especially those who find... (Continue reading)

Decorating Your Spa Business For The Holidays? Keep It Simple, Classic And Uncluttered

Decorating Your Spa Business For The Holidays? Keep It Simple, Classic And Uncluttered

The holidays are a stressful time both for business owners and their customers. Stakes are high, and everyone finds themselves pulled in a hundred different directions at once. Spas and their clientele offer no exception to this rule. When the... (Continue reading)